Joe is the principal and founder behind Bigfish Creative Group. Chartered in 2006, Bigfish has grown into a full-fledged creative powerhouse for clients seeking to revitalize their existing brand or build from the ground up. A true leader in identifying, creating and fulfilling opportunities on behalf of his clients, Joe carries over two decades of executive experience in the advertising and marketing world.
Joe has become an expert in aligning world-class creative vision with top-line focused business strategy to deliver results. He rolls with the punches, outthinks and outhustles the whole industry, looks out for the team he’s responsible for, and still loves every minute of it. He proudly graduated from Arizona State University with a Bachelors in Marketing.
With his unparalleled inventiveness, Kevin is the creative heart of Bigfish, guiding our campaigns with a skillful hand and expert vision. His experience in directing creative and design spans almost two decades, and while he would knock it out of the park in a big city agency—don’t get any ideas, New York, Chicago, or L.A.—he’s not going anywhere.
Prior to joining Bigfish, Kevin worked with brands such as FOX Interactive and FOX Sports contributing design work on several websites and videogames, along with a complete redesign of the Simpsons.com in the late 90’s. From there, he headed the revamping of all interior signage/banners and in-store sales collateral for the NBA NYC store before contributing to a number of digital campaigns for companies such as HP and DriveTime.
At Bigfish, Kevin has been the creative lead for multiple local and national campaigns, including work for clients such as ASU, Avnet, Ebay, Humana, Sage Software and Scottsdale Healthcare. Kevin graduated from the prestigious Art Center College for Design with a Bachelor of Fine Arts.
Kathryn’s expertise in account management and brand strategy is rooted in her work for Bigfish overseeing multiple integrated marketing campaigns, hands-on resource management, fueling new business growth and developing tactical branding strategies for clients. A true collaborator, Kathryn brings an infectious positivity and enthusiasm to every project she oversees. For Bigfish, she leads account strategy, budgeting, new business development, project management and project production efforts for all aspects of client campaigns.
Her experience spans across B2B and B2C verticals including enterprise clients in the sectors of technology, insurance, finance, higher education, real estate development, medical and non-profit. Kathryn earned her Bachelor of Science in Political Science from Santa Clara University, where she rowed for the Women’s Varsity Crew Team and also received the Bernard L. Kronick award for her senior thesis. She also holds additional degrees in Studio Art with a specialty in Ceramics and Biology with an emphasis in ecology.
Joleen’s experience in both marketing and product development make her an exceptional asset for brands looking to solve business challenges through the use and integration of good design. As a Senior Account Manager at Bigfish, Joleen has overseen and executed multiple campaigns on behalf of numerous clients across a variety of industries. Her experience spans from research and analysis to brand positioning, digital and web strategy, campaign planning and execution, and data analysis.
Outside of her work for our clients, Joleen’s leadership makes her pivotal to the Bigfish team. She plans and executes a number of internal, agency focused efforts in order to continue to grow and position Bigfish as an industry leader, ensuring that all processes are tracked, analyzed and improved upon. When she’s not reading the latest book about women in the workforce, Joleen is pursuing a variety of certifications in the world of digital marketing. She graduated Summa Cum Laude with both a Bachelor of Arts in Design Management and a Bachelor of Science in Industrial Design from Arizona State University.
With 9+ years of website development experience under his belt, Dennis brings a well-trained eye and competitive passion for problem solving that translates to one simple mantra: “I create solutions!“. Throw an obstacle in Dennis’s way and he’d likely scale it without missing a step. That’s because, much like his other great passion, obstacle course racing, he sees every day as a brand-new chance to overcome new challenges and improve his skill set. After all, no course, or website, is exactly the same.
Dennis has a strong knowledge of HTML/CSS/jQuery, custom WordPress development, Angular4+ web applications, and conversational interfaces such as chatbots. Always a big picture thinker, Dennis is well versed in the high-level phases of project lifecycles and handily executes deliverables while delegating tasks on a day to day basis. Check him out on dnnsldr.com. Dennis graduated from Central Washington University with a B.S. in Biology/Immunology.
Marcus is our Digital Media one man army, bringing over 6 years of directing online marketing initiatives for automotive companies across the nation. Marcus has helmed paid media planning, digital response, social media marketing and online reputation management for numerous vendors in the industry, including a number of the largest auto OEMs, dealer groups, and retail dealerships in North America.
Marcus matches his digital skillset with a deft understanding of the customer journey, marketing and optimizing for efficiency. Marcus has served as the Social Advertising Operations Manager and Director of Sales and Business Development for two reputable firms in the valley, and graduated from the University of Oregon with a B.S. in Political Science, where he also played Division I baseball.
Ryan’s experience crafting exceptionally communicative and thoughtful designs for clients spans two decades. At Bigfish, he plays a leading role in collaborating with the design team to create concepts, layouts and final proofs for clients. Ryan brings an incredibly fine-tuned instinct for design and marketing to each and every piece of work he presents. He graduated with a Bachelor of Fine Arts in Visual Communication from the University of Arizona.
A dynamic leader and accomplished entrepreneur, Thom’s robust skillset runs the gamut from corporate strategy and business development to product management, marketing, operations and sales; both for private and public companies as well as early-stage Venture-backed and PE-owned growth and turnaround businesses. Thom has executive experience in the high tech, digital media, and consumer retail/e-commerce industries, and leads with proven communication, team development and management-by-example skills.
In addition to having held senior leadership roles for a number of domestic and international companies, Thom also serves as a local chapter volunteer and board member for several non-profits, including GLSEN, one*n*ten, and the Arizona Apparel Foundation. Thom is also a principal and founding member of Brodeur-Kazanjian LLC, a company that helps emerging and growth beauty, fashion and apparel brands develop, launch, relaunch and optimize their e-commerce go to market strategy and plans. He graduated from Youngstown State University with a B.A. in Political Science and Economics and is an Exec. Ed graduate from the Thunderbird School of Global Management.
Mix an enthusiasm for rugby, 90’s and 2000’s hip hop and a dedication to crafting innovative marketing strategies, and you’ll arrive at something close to Greg. Add a healthy dose of New Zealand charm and you’re there. Greg is a seasoned executive with a unique knowledge of start-ups and a diverse background in marketing, finance and operations. He holds over 17 years of experience, ranging from Chief Marketing Officer of a $1B+ public company to the financial lead of a start-up gone public.
Greg is especially experienced in brand management, digital marketing, budgeting, planning, debt & equity raise, IPO, process improvement, reporting & analytics. An avid reader. A good vibe sender. A passionate life liver. Greg graduated from the University of Arizona with a Bachelors of Science in International Business, along with a Masters in Business Administration from the Eller College of Management.
As Senior Designer at Bigfish, Melissa combines her exceptional artistic skills, leadership and boundless creativity to craft campaigns that stand out among the pack. Print, web, video and beyond—this Bigfish veteran’s resume features over twelve years of experience crafting inspiring, purposeful visual solutions for all kinds of brands. One of her favorite pursuits, portrait photography, has become particularly intense since New Year’s Day 2017, with the birth of the cute, cuddly and oh-so photogenic baby Maddox.
A native Phoenician, burgeoning blueberry farmer, certified scuba diver, and under the ownership of two canines (Lucky and Bear), Melissa is also a determined and reliable team player able to craft creative solutions on the fly for any given project. Melissa graduated with a Bachelors in Graphic Design from Arizona State University.
Zach handles the day-to-day, end-to-end web development needs for both Bigfish as an agency and for our clients. A gifted guitarist formerly signed with Interscope Records, Zach left the music world when he came to the realization that while being a rock god was mind-blowingly fun, unfortunately rock gods don’t always receive steady paychecks.
He has worked as a senior graphic designer for Anthem College, where he built flash based eLearning courses as well as interactive program and course demonstrations using Adobe Captivate. From there he became a multimedia developer for a premier business consulting group in the valley, and now works under the Bigfish banner.
Alyssa blends her skills as a designer and developer to create work that stuns visually and functions for users naturally. Her keen eye for detail and solid work ethic translates to flawless execution on behalf of clients, while her openness and collaborative instincts make her a must have team member on any project. Alyssa relocated to Scottsdale from California, where she graduated from UCLA with a Bachelor of Arts in Design Media Arts, with a focus on digital design.
With a career spanning from web developer to contract graphic designer and a budding SEO specialist, Amber bundles a decade of industry experience into a sizable punch. She develops and maintains both static websites and WordPress themes as well as coding and implementing marketing campaign assets such as emails and landing pages.
Some say her attention to detail when coding is only outmatched by her zest for creating culinary works of art that satisfy the soul. Amber received her Bachelors in Graphic Design and Animation from Anthem College and has come a long way as a self taught student in the Web Dev world. She can be a bit sarcastic, we think it comes with the territory, but we love her. You will too!
The C-Bass is tuned into everything digital; from audacious tech start-ups to trending apps and gadgets to the latest in design philosophy. He collaborates with the creative team to craft visually stunning work that seamlessly augments and integrates with client marketing strategies. The Adobe suite is his preferred method of creative outlet, but when the time comes to clock out he’s ready to express himself in the kitchen, much to the delight of his fellow Bigfish employees.
Sebastian graduated from the University of Arizona where he worked as a graphic designer for the Daily Wildcat and the Confluencenter before receiving his Bachelor of Fine Arts in Visual Communications/Graphic Design and minor in Japanese language.
Briona works closely with the rest of the creative team to deliver concepts and visuals that augment and integrate with client marketing strategies. She cut her teeth contributing to innovative look books, collaboration decks, trade show graphics, product mock-ups, exhibition flyers, web page banners, t-shirts, business cards and a multitude of other marketing assets for Chapman University and a number of SMB’s in California before returning home to sunny Scottsdale, AZ to settle in with the Bigfish team.
A burgeoning due lingua persona, she’s not shy about her Italian roots and won’t hesitate to drop some knowledge about authentic culture or the occasional “Capisce?”. She graduated with a Bachelor of Fine Arts in Graphic Design along with a Minor in Leadership Studies from Chapman University.
Effective content strategy across today’s media platforms relies upon deriving maximum impact from minimal time spent scrolling, viewing and reading. Mike’s strength as a writer and strategist lies in his ability to boil messaging down to easily digestible, yet compelling installments. From white paper to subject line, Mike strives to get more from less.
In more than a decade of creating awareness, shifting perceptions, and driving behavior, Mike has worked with brands in verticals such as healthcare, technology, education, property development and construction, non-profits, and state services amongst others.
For fun, Mike likes to return stolen shopping carts to their rightful owners.
He graduated with a Bachelors in Personnel Administration from Michigan State University in 1982 and a Bachelors in Industrial Psychology from MLIS Wayne State University in 1990.
At Bigfish, Jenna oversees project management for a number of clients, serving as the primary point of contact and leader in developing, scheduling and implementing marketing strategies. Her background as a writer, editor and project coordinator play in to the excellent communication and organizational skills she uses on a day-to-day basis at Bigfish, composing statements of work, maintaining production timelines and ensuring deadlines are met in a timely manner with the utmost degree of quality.
Jenna specializes in experiential marketing; At trade shows, conferences or at site-specific pop-ups—Jenna has ideas for making your brand stand out and get noticed. She’s deeply interested in history, anthropology, archaeology, and kinda obsessed with dogs. Jenna graduated from Chapman University with a Bachelor of Arts in History, as a member of both the Phi Alpha Theta National History Society and the Voces Novae Editorial Board.
Juan’s background as a marketing and advertising specialist for both the Mandalay Bay and MGM Grand means he comes fully equipped to handle a wide range of tasks and responsibilities. Working on the strip, customer service and likability are king, which fortunately, Juan deals in spades. But his marketing prowess also extends into the world of digital, where he’s gained experience in the production, rollout and analytical reporting for multiple e-mail, social media, multi-media and P.R. campaigns, in addition to more traditional roles in event planning, managing property signage and organizing partnerships with sponsors and third-party marketing agencies.
Great with planning and execution along with building client relationships, Juan has experience with multiple verticals in the entertainment, hospitality, gaming, tourism, utility and automotive industries. Juan also holds a love for soccer and a Bachelors in Marketing from UNLV.
Alex is our PR and Social Media Pro. Certified in both Google Analytics and Hubspot Inbound Marketing, Alex brings a passion and enthusiasm to internal agency marketing efforts as well as to client marketing efforts and tactics. Highly organized and highly energized, Alex has years of experience managing social media, staying up to date on marketing trends, enhancing business to customer relationships, planning events and managing operations. Her favorite TV show? Anything bingeable with superb costuming and production value (e.g. Westworld or Penny Dreadful).
Alex’s sharp eye for design as well as her enthusiasm and friendliness make her a valuable asset to any project she collaborates on. She graduated from the University of Arizona with Bachelor of Science in Retailing and Consumer Sciences.
Allie is an experienced program manager with a demonstrated history of working in the marketing and advertising industry. Skilled in national promotions, the Microsoft Office Suite, payroll processing, event management, employee training and project management, Allie brings leadership and experience to every client interaction and strategy execution. Her exceptional organization and management skills make her an invaluable asset to Bigfish. Allie graduated from Arizona State University with a Bachelors in Kinesiology.
Not wanting to come up short delivering on his moniker as “jack of all trades”, Jackson works with accounts, design and the development team in a variety of tasks including SEO, content marketing and copywriting. Jackson is Hubspot certified for both Inbound Marketing and Content Marketing as well as an avid consumer of the latest and greatest in Search Engine Marketing tactics. He graduated from the Barrett Honors College of ASU with a Bachelors in U.S. History along with a Business Minor. While a student, Jackson worked for three years on the recruitment team for Teach for America, where he helped to turn ASU into one of the top 5 recruiting schools in the nation for the program.
Jamie is the true puppet master behind the scenes at Bigfish. She keeps the train on the rails when it comes to budgeting, despite a concerted effort from the rest of Bigfish and clients at continuous derailment. Balance sheets, keeping the office stocked and supplied and handling the integration of new business is her daily grind. She’s steadfast and sensible as hell, eerily omniscient, and as trustworthy as Saint Rita. Also, she cuts the paychecks.
Continually keyed in to the comings and goings of the Bigfish office. Empathically attuned to the waxing and waning of the Bigfish team’s astrological calendar. Kiahna helps ensure that the office is running smoothly while making sure our inner zodiac signs are being satisfied. Socially speaking, she’d prefer quiet time alone with cinematic horror, a visit to an art gallery or museum, or perhaps an outdoor setting featuring flora and fauna. Speaking of flora and fauna—she only eats the former.
Her organization and people skills make her the perfect first point of contact for every client who walks in the door, and the occasional passerby mistaking us for a seafood restaurant. She handles the former with poise and grace, the latter with poise, grace and an affable referral to our neighbors, Arcadia Farms Café.
Don’t be fooled by her size. Thao is actually Bigfish’s resident bouncer, ensuring that the riff raff stays out and the good vibes stay in. And while her boxing skills are an invaluable asset to the company, she actually prefers helping over hurting, which is why you can find her working as a medical scribe in the emergency department when she’s not here. Thao makes supply runs for the office, A.K.A., No Thao = No Coffee, No Beer, No Bagels, A.K.A. No Bigfish productivity. She graduated from ASU with a B.S. in Health Sciences, and also studied abroad at the University of Copenhagen, which we think is pretty cool.
The pedigree is French uppercrust.
The flunking out of obedience school is Thug Life 101.
Kitty is on the look out. Kitty likes to confront and intimidate.
Kitty likes to play and cuddle. Kitty likes to hang out like a teddy bear. In which case, nature and nurture come together. As do beauty and purpose.
To those delivering packages to the Bigfish world headquarters: Kitty is a victim of raw instincts, full of sound and fury, signifying love.
Don’t let his quiet demeanor fool you—Wilson packs a punch for a furry geriatric.
Well, not a punch actually. And not much of a bark. That whole bite thing—in his case an underbite—isn’t much either. So yeah, his demeanor isn’t fooling anyone. He’s about cuteness, love, naps and laps. And in that regard, he’s got (slo-mo) skills.
Little known facts: Wilson was born in Babylon in 622 BC. 300 years later, Alexander the Great scratched his belly.
"We're laid back high strung."