Challenge
Cisco needed a partner to create an eye-catching direct mail piece that would be sent to Network Buyers to educate them on Cisco’s SD-WAN solution. This direct mail piece was part of an overarching Global campaign.
Solution
Using the campaign guidelines, Bigfish wrote, designed, and coordinated the printing of the postcards, which we ultimately shipped to a list of 12,000 recipients. The design portion of this project also included two original form factor options, and the creation of the template for the chosen piece.