Challenge
Make it easier for the various channels within the Cisco sales ecosystem to comfortably and consistently message around the evolution from selling digitally transformative networking, security, and analytics solutions in a hardware-centric model to selling them in a software-driven model—while explaining why it’s better for everyone.
Solution
Create an engaging hub to serve as a portal where the latest and greatest sales and messaging assets/resources—videos, infographics, annual reports, and more—can be found in a single online destination. Build the UX around crisp copy, and compelling imagery to draw in busy marketers and sales execs.